clinically trusted

Hi I'm Charlie :)

A practicing vet for over a decade, my passion is the health and wellbeing of all our furry friends.

During the pandemic, when distancing guidelines prevented me seeing patients face to face (or paw!), I saw that many pet owners lacked basic first aid supplies along with the knowledge and confidence to use them.

I had a vision to inspire and empower all pet owners with the right resources and the right tools - easy-to-follow guides and all the essential items you'd need - so whether you were at home, or out and about, you'd be prepared to take care of your furry friends in emergency situations.

That vision grew into a mission to create the very best scientifically-proven supplements and nutrition, a place where you can find all the resources and products you'll need to maximise the health and wellbeing of your furry friends', and give them the best care you can.


I'm here to help you...

Be There For Your Pet